Sotheby’s International Realty Brand Expands Into Shanghai
SEPTEMBER 26, 2018
- This article first appeared on 26 September 2018 as adapted from an article written by Sotheby’s Realty. All information is subject to change without notice.
Sotheby’s International Realty Affiliates LLC today announced that Tera Realty Limited in Shanghai, China is the newest member of its global network and will now operate as Tera Sotheby’s International Realty. Owned and operated by Ted Fang, the firm was established in 2016 and serves the residential real estate market in Greater Shanghai. “As one of the key cities in mainland China, the expansion into Shanghai allows the Sotheby’s International Realty® brand to have a strategic presence in the market,” said Philip White, president and chief executive officer of Sotheby’s International Realty Affiliates LLC.
“The Chinese buyer is a global consumer and with Shanghai being the second-most populated city in the world, we are strengthening the brand’s foothold in Greater Asia. We proudly welcome Tera Sotheby’s International Realty to our global network.”
“The real estate market in Shanghai offers some of the most expensive and highest-quality homes in China,” said Fang. “Our team of experienced real estate professionals have a wide network across China and we are focused on providing exceptional service to our clients.
Affiliating with the Sotheby’s International Realty brand allows us to expand the reach of our network around the world while being part of a largely-trusted global brand.”
Tera Sotheby’s International Realty is the fourth Sotheby’s International Realty-branded company in China; also operating in the country are Beijing Sotheby’s International Realty, Hainan Sotheby’s International Realty, and Tianjin Sotheby’s International Realty. With this addition, the brand now has 50 offices in the greater Asia Pacific region.
The Sotheby’s International Realty network currently has more than 22,000 affiliated independent sales associates located in over 960 offices in 72 countries and territories worldwide. In 2017, the brand achieved a record global sales volume of $108 billion USD.
Tera Sotheby’s International Realty listings will be marketed on the sothebysrealty.com global website. In addition to the referral opportunities and widened exposure generated from this source, the firm’s brokers and clients will benefit from an association with the Sotheby’s auction house and worldwide Sotheby’s International Realty marketing programs. Each office is independently owned and operated.
*This post was taken from the archives in 2019.
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Ted Fang is a consultant and advisor based in Singapore with past business interest in China (2003 to 2021). He is the founder and former director of Tera Capital, Tera Partners & Tera Realty (Tera Sotheby’s Realty). Fang is also the co-founder of Frontier Group, whom he founded with his two brothers. Together they acquired the Days Inn master franchise for Greater China from Wyndham Worldwide in 2003. In 2018, Fang acquired the Sotheby’s Realty franchise for the Greater Shanghai markets. He was active in these companies from 2003 to 2021.
Interviews and Wiki pages on Ted Fang are found on various online platforms such as Linkedin, The Star Malaysia, Medium, Reddit, Prestige Online, The Peak Magazine, Terrapin, Pinterest, Millionaire Asia & CNN, Everybody Wiki, Golden Wiki, Prabook & Peoplepill.
Ted Fang spent almost two decades in China particularly in Shanghai and Beijing.
Ted Fang was a competitive Singapore national squash player who participated in the British Squash Junior Open and the Malaysian Squash Junior Open championship.
Ted Fang - Insights 